AI shopping assistants recommend products they can read and compare. ChatGPT uses product data such as price and description plus third-party content. On Amazon, Alexa for Shopping now answers in the search bar and on product pages. Complete, consistent product data comes first. Prime Team Agency, a GEO and AEO agency, checks what these assistants say about your products.
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Your product is missing from the answer
A shopper asks ChatGPT or Amazon's Alexa for Shopping for the best option for a specific need. The answer names three products. Yours is not one of them, even though it sells well and ranks in search.
A GEO and AEO agency checks what these assistants read about your products. On Amazon, an Amazon agency fixes the listing data itself.
What the assistants read
- ChatGPT. OpenAI says it looks at product data from the brand and from other providers, such as price and description, and at other third-party content. Sellers are ranked on availability, price, quality and whether they make or mainly sell the product. Product results are not ads.
- Alexa for Shopping. Amazon's shopping assistant sits in the search bar, the search results and product pages, and summarizes and compares products before a shopper clicks a listing.
- Both. Shoppers describe what they need, so the data has to say in words who the product is for and what it does.
What you can do
- Fill every product attribute you can: size, material, compatibility, use and product identifiers such as UPC or GTIN.
- Keep the product name, price and specs the same on your site, Amazon and every retailer.
- Answer the questions buyers ask most in the listing copy and on your product pages, in plain words.
- Earn reviews within each marketplace's rules. Reviews that say how the product is used help shoppers and assistants alike.
- On Shopify, OpenAI says your product data already reaches ChatGPT through Shopify Catalog. Other stores can apply to send OpenAI a direct product feed.
- Ask the assistants your buyers' questions each month and save the answers with the date.
When to get help
If your products are missing from AI shopping answers and you cannot tell which data is the problem, start with your best sellers. Contact our team to talk it through. Or book a demo with the Auden team.
Auden AI is Prime Team Agency's proprietary AI that helps brands get cited across AI search, SEO, AEO and GEO. SEO gets you ranked. AEO gets you answered. GEO gets you cited. Auden runs all three.
Auden by Prime Team. Be the answer.
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